Support Us Button Widget

Making money moves: 2022 Breeders’ Cup brings $81.8 million to Lexington

We’re taking a deeper dive into the big numbers from our weekend hosting the world championship of horse racing.

Breeders’ Cup President and CEO Drew Fleming speaking on a stage downtown Lexington, KY

Breeders’ Cup President and CEO Drew Fleming. | Photo by Amy Wallot, LFUCG

Amy Wallot/LFUCG

Table of Contents

The numbers are in. The 2022 Breeders’ Cup last November brought in an $81.8 million economic impact to Lexington — the second highest in the horse racing World Championship’s 39-year history. The numbers come from a study conducted by University of Louisville economics professor Dr. Thomas E. Lambert.

Follow along as we take a deeper dive into this record-setting weekend in Lexington.

Fast facts

The Breeders’ Cup World Championship races were held at Keeneland on Friday, Nov. 4 and Saturday, Nov. 5. The week leading up to it hosted a slew of events, known as the Breeders’ Cup Festival, including charity luncheons, bourbon tastings, and nightly live music.

Numbers

  • 18 — The number of countries represented by Breeders’ Cup ticket purchases.
  • 50 — The number of states represented by Breeders’ Cup ticket purchases.
  • $900,000 — The amount secured in state and local tax revenues.
  • $30.5 million — The amount of money brought in at the track through wagering, concessions, parking, merchandise, and more. Fun fact: There were an additional 248 employees during the festivities, bringing the total payroll to over $7.7 million.
  • $33.6 million — The amount spent around town including hotels, retailers, food and drink, transportation, and off-track entertainment.
  • $17.5 million — The amount brought in through Keeneland upgrades, which included $10 million in track improvements + $7.5 million in labor and material costs.
  • $189.1 million — The new record for global wagering the Breeders’ Cup set this year, 3.4% higher than the previous record set in 2021.
  • $122.9 million — The new individual day wagering record for the Championship Saturday racing program.
More from LEXtoday
Need some caffeine on-the-go? Try out one of these six drive-thru coffee spots around town.
Sample some of Lexington’s best food, drinks, and music.
You don’t have to travel to the Napa Valley for that true vineyard experience — just outside of Lexington eight wineries are ready to host you for glasses, tastings, and tours.
Looking for a booze-free drink? No problem. Here are five spots in Lexington to grab non-alcoholic sips and mocktails.
We’ve rounded up our favorite homemade drinks that also serve bites that are sure to please the palate.
Learn about upcoming road projects at the Lexington Area Metropolitan Planning Organization’s public open house.
Go bargain hunting with our Lexington happy hour guide, which highlights drink specials and food discounts throughout the city.
The corner of West Short and North Upper Streets is getting a much-needed renovation.